Automation & Flows
We design and build automated email flows — welcome series, abandoned cart, post-purchase, winback — inside your ESP.
Request a quote →What is this service?
Automated emails generate more revenue per send than any other email type. Our Automation & Flows service covers the full lifecycle — from mapping the customer journey and designing the email sequence, to coding the templates, building the flows inside your ESP, and setting the trigger logic.
We specialise in high-impact automation flows including welcome series, abandoned cart and browse abandonment, post-purchase follow-ups, winback and re-engagement sequences, birthday and anniversary emails, and VIP tier programs. Every flow is built with conditional splits, time delays, and dynamic content so the right message reaches the right person at the right moment.
Our approach is data-informed: we review your existing customer data and purchase behaviour to recommend the flows that will deliver the highest ROI first. We then design, code, and implement each flow end-to-end, including QA testing the trigger conditions before going live.
Why it matters
Automation is the backbone of a scalable email program. Once set up, flows run 24/7, nurturing leads and recovering lost revenue without manual effort. Brands with well-built automation flows typically see 20–30% of their total email revenue come from automated sends. Without them, you're leaving money on the table.
